YOU On Demand Announces Appointment of Mingcheng Tao as New Chief Executive Officer
NEW YORK, Jan. 26,    2016 /PRNewswire/ -- YOU On Demand Holdings, Inc. (NASDAQ: YOD) ("YOU On    Demand" or "YOD" or the "Company"), a leading Video On Demand ("VOD") service    provider in China, delivering Hollywood movies & premium content to TV    and mobile screens, is pleased to announce that it has appointed Mr. Mingcheng Tao as the Company's Chief Executive Officer (CEO),    effective January 22, 2016.  YOD also increased    the size of its Board of Directors from seven to nine and appointed Mr. Tao, along    with Ms. Pao-Yun (Polly) Wang, to fill these newly    created vacancies.

Bruno Wu, Chairman of YOU On Demand, commented,    "Mingcheng Tao has a history of building businesses    and expanding their opportunities through his thoughtful, creative, and strategic    leadership.  He has demonstrated an ability to drive a collaborative culture of    operational excellence, create operational efficiencies and develop new and    competitive products, specifically in the video content space in China.  He is a    highly experienced executive with a track record of growing revenues, and therefore    very well qualified to lead the Company through the next stages of its growth    strategy." 


Mr. Tao comes to YOU On Demand with significant operational and executive    management experience in the content distribution and video on demand space in    China.  Most recently, Mr. Tao served as the Chief Executive Officer and    Director of BesTV Network Television Technology Development Co., Ltd. (SHA:600637),    one of the largest publicly-listed new media companies in China ($11.2 billion market cap),    providing IPTV, Over-the Top TV, Mobile TV and Internet Video services in    China..  In 2014, he was nominated for the CNBC Asia Business Leaders    Award.  Prior to BesTV, Mr. Tao served as the President of Shanghai Interactive    Television Co., Ltd. and Vice President of Shanghai Television Broadcasting Group    Co., Ltd. where he had direct executive management duties in the areas of content    acquisition, content production, technology and other services.


Mr. Tao holds a BS from Shanghai Jiao Tong University (electrical engineering) and    an Executive MBA from Fudan University.


Founder and Vice Chairman, Shane McMahon, stated:    "After a thorough and deliberate selection process, the Board of Directors and I look    to Mr. Tao with extreme confidence.   We believe that Mr. Tao is best    suited to lead YOD as it continues its evolution to expand its offerings and grow    across our many platform suites.  As a longtime industry executive, Mr. Tao has    a deep understanding of our business and the regulatory and competitive landscape in    which it resides.  I am confident Mr. Tao will seamlessly take on the    responsibilities of CEO, and the Board and I look forward to his immediate    contributions."


"I am honored to have been asked to take this role and exciting challenge, and I    am thrilled about the possibilities that lie ahead in our future," said Mr.    Tao.  "Through this position, I am determined to further enhance YODs business    foundation as well as return shareholder value to YOU On Demand's patient    stakeholders."


Mr. Tao replaces Weicheng Liu as CEO. The Board of    Directors would like to thank Mr. Liu for his contributions to YOU On Demand and wish    him the best in his future endeavors.


Ms. Wang has more than 25 years of experience in the Telecom and Media industry,    where she has held various key positions in several multinational corporations,    including IBM and Cisco.   In these positions, Ms. Wang was responsible for    technical marketing, strategic planning, as well as operations and M&A    integration across the U.S., China, Taiwan, Hong Kong and    Asia Pacific. Prior to her current role as Chief    Operating Officer at Sun Seven Stars Media Group, she was the Greater China VP at    Cisco, responsible for operations and business development in the Cable, Media and    Entertainment business segments.  Ms. Wang graduated from National Chiao Tung    University and Taiwan University with a master's    degree in Computer Engineering. 


About YOU On Demand Holdings, Inc. (


YOU On Demand (NASDAQ: YOD), is a leading multi-platform entertainment service    company delivering premium content, including leading Hollywood movie titles, to customers across China via Subscription Video On Demand and Transactional Video    On Demand. The Company has secured alliances with leading global media operators and    content developers.  YOU On Demand has content distribution agreements in place    with many of Hollywood's top studios including Disney Media Distribution,    Paramount Pictures, NBC Universal, Twentieth Century Fox Television    Distribution, Miramax, as well as a broad selection of the best content from Chinese    filmmakers. The Company has a comprehensive end-to-end secure delivery system,    governmental partnerships and approvals and offers additional value-added services.    YOU On Demand has strategic partnerships with the largest media entities in    China, a highly experienced management team with    international background and expertise in Cable, Television, Film, Digital Media,    Internet and Telecom. YOU On Demand is headquartered in both New York, NY and Beijing,    China.


Safe Harbor Statement


This press release contains certain statements that may include "forward looking    statements." All statements other than statements of historical fact included herein    are "forward-looking statements." These forward looking statements are often    identified by the use of forward-looking terminology such as "believes," "expects" or    similar expressions, involve known and unknown risks and uncertainties.  The    forward-looking statements in this release include statements regarding the expansion    of the Company's offerings and growth across its many platform suites, as well as    enhancing the Company's business foundation and returning shareholder value.     Although the Company believes that the expectations reflected in such    forward-looking statements are reasonable, they do involve assumptions, risks and    uncertainties, and these expectations may prove to be incorrect. You should not place    undue reliance on these forward-looking statements, which speak only as of the date    of this press release. The Company's actual results could differ materially from    those anticipated in these forward-looking statements as a result of a variety of    factors, including those discussed in the Company's periodic reports that are filed    with the Securities and Exchange Commission and available on its website ( All forward-looking    statements attributable to the Company or persons acting on its behalf are expressly    qualified in their entirety by these factors. Other than as required under the    securities laws, the Company does not assume a duty to update these forward-looking    statements.




Jason Finkelstein  
    YOU On Demand  




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    Source: PR Newswire (January 26, 2016 - 9:24 AM EST)
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